Synthesys Statistics Shared On Spotify Gift Cards

Source: Think Business Today, https://thinkbusinesstoday.com/news/statistics-shared-on-spotify-gift-cards/0321616/

Statistics on Spotify Gift Cards

According to a recent study by Synthesys, the average value of an unused Spotify gift card is around $10.
The most popular genres for purchasing gift cards are music, movies, and sports, with 57%, 44%, and 35% of users choosing these respectively.

Industry Trends on Spotify Gift Cards

The rise of digital gifts has led to an increase in the popularity of gift cards, with many consumers opting for physical or digital equivalents instead of cash.

The global market size for gift card platforms is expected to reach $14.3 billion by 2025, growing at a CAGR of 8.1% from 2020 to 2025.