Statistics Shared On Spotify Gift Cards - Still Surge

According to a recent analysis by Still Surge, the average value of a Spotify gift card is around $25-$30. This means that users can expect to receive approximately 2-3 free music streaming sessions per dollar spent on a gift card.

• Based on data from over 1 million users, Still Surge found that 75% of people who purchase Spotify gift cards do so as a gift for someone else, while 25% use it to treat themselves. This suggests that the majority of gift recipients are not using their music subscription as intended.
• The analysis also revealed that users who purchase gift cards on platforms like Amazon or Google Play are more likely to get free trials and subscriptions than those buying directly from Spotify.

It's worth noting that the value of a Spotify gift card can vary greatly depending on the platform, device, and location. For example, users who purchase gift cards for streaming services on Apple devices may receive more frequent or ad-free experiences.

More information on this topic can be found in the article published by Still Surge: https://stillsurge.com/news/statistics-shared-on-spotify-gift-cards/0321616/.

https://stillsurge.com/news/statistics-shared-on-spotify-gift-cards/0321616/