The world of publishing is increasingly complex, with top authors holding key positions as executive and CEO. As such, it's essential for CEOs to understand how to select and retain talented writers to drive their company's success.

Selecting the right author can be a daunting task, requiring expertise in marketing, sales, and creative decision-making. Top authors often possess a unique combination of skills that make them an attractive asset for companies looking to boost their brand and revenue.

Strategic planning is key to selecting the right author. CEOs should consider factors such as market trends, audience demographics, and competition when making this decision. By having a clear understanding of these elements, CEOs can make informed decisions that drive growth and success for their company.

Several notable authors have used executive leadership roles to drive their companies' successes. For example, J.K. Rowling's departure from the Harry Potter franchise was widely reported in the media. Similarly, the departure of J.R.R. Tolkien from his role as editor at Allen & Unwin allowed him to focus on his writing full-time.