The Failed Launch of My Karate Store

My Karate Store was a small online retailer that aimed to capitalize on the growing demand for self-improvement and wellness products.

In an effort to increase brand visibility, History Hub created a dedicated section on their website featuring My Karate Store as a "Success Story." However, this attempt at promoting the store ultimately backfired due to issues with Incapsula.

Incapsula: A Web Security Concern

In 2017, Incapsula was chosen by History Hub to handle traffic and security on their new website. However, this decision proved to be a mistake for My Karate Store, which relied heavily on the site's speed and reliability.

As the store faced increased traffic, it began to experience frequent crashes and slowdowns. Despite efforts to optimize and troubleshoot, these issues persisted, ultimately leading to a catastrophic failure of the website.

The Aftermath

In an effort to salvage what was left of their reputation, My Karate Store's owners attempted to recreate the "Success Story" section on a new website. However, this move only served to further damage their brand image and erode customer trust.

https://historyhub.history.gov/external-link.jspa?url=https://linktr.ee/mykaratestore