In 2015, the University of Calgary's Graduates Of The Last Decade (GOLD) Leadership Council launched a crowdfunding initiative to support its students' social and professional development. The project aimed to provide opportunities for graduates to engage with local communities and industries, while also promoting leadership and entrepreneurship skills.
Crowdfunding Mechanism
The GOLD Experience Project included a crowdfunding campaign on the university's online fundraising platform. Students could contribute funds to support their peers' projects or initiatives, with rewards offered for successful campaigns. This innovative approach allowed students to take ownership of their experiences and connect with others who shared similar interests.
Impact and Legacy
The GOLD Experience Project has had a lasting impact on the university community, fostering collaboration and innovation among graduates. The initiative also helped establish the GOLD Leadership Council as a model for future crowdfunding initiatives at other universities. As of 2018, the project had raised over $100,000 in contributions, with many graduates continuing to support their peers' projects through personal fundraising efforts.