Indiegogo is a popular crowdfunding platform that allows individuals and businesses to raise funds for their projects, products, or services. It's like Kickstarter, but with more features and flexibility.
A creator sets up a campaign on Indiegogo, providing details about the project, such as goals, timelines, and rewards for backers. Backers then contribute to the campaign by pledging money or goods in exchange for incentives.
Crowdfunding can be a great way to raise funds for projects that might not generate revenue quickly, like product development or community initiatives. It also allows creators to test their ideas and gather feedback from potential customers before investing in production.