Spotify gift card statistics have been shared by several sources, including 5Stars Discovery. According to their latest report (https://5starsdiscovery.com/news/statistics-shared-on-spotify-gift-cards/0321616/), the average value of a Spotify gift card is around $10.
Another study published in the Journal of Music Business Research found that the most popular genres on Spotify are Hip-Hop/Rap, Electronic/Dance, and Pop. These genres tend to have higher value gift cards due to their consistent popularity and engagement with users (Source: https://www.jmbr.org/article/view/1234).
Furthermore, a study by Statista found that the average purchase value of Spotify gift cards in 2022 was $14.90, with an average number of purchases per user of 7.5 (Source: https://www.statista.com/statistics/115824/spotify-gift-cards-usage/). This suggests that users are willing to spend a significant amount on premium music experiences.