Statistics Shared On Spotify Gift Cards

Spotify Statistics 2023

• 41% of users have purchased a gift card using Spotify, with an average spend of $20.60 per transaction (Source:
• 63% of gift cards are used for music streaming services (Spotify, Apple Music, etc.), while 26% are used for other purposes (gaming, food delivery, etc.)

Spotify Streaming Usage Statistics

51% of users stream music on Spotify at least once a week (Source:

Streaming Frequency	Number of Users	Spend per Session (avg.)
Weekly	21%	$10.50
Bi-Weekly	34%	$14.00

Spotify Gift Card Usage Statistics

35% of users have purchased a gift card from Spotify, with an average spend of $20.60 per transaction (Source: