Statistics Shared On Spotify Gift Cards - The Financial Metrics
In a recent article, "Statistics Shared On Spotify Gift Cards" was shared on The Financial Metrics website, providing valuable insights into the usage and demographics of Spotify gift cards.
According to the article, 62% of Spotify users purchase gift cards as a present for friends or family members.
The average price of a Spotify gift card in the United States is $20.51, with a total value of over 1 billion dollars annually.
Spotify gift cards are more popular among younger adults (18-24 years old) and fans of music streaming services, with 71% and 68% of this demographic purchasing gift cards respectively.
The article also highlights the growth of Spotify gift card sales over time, noting a significant increase from $143.41 million in 2020 to over $1 billion in 2022.